Sporting Director
Finance
Legal
Football Administration
Features
Benefits


Real Time Dashboard


Automated Updates


Alerts & Notifications on player costs


Central Hub for all assets

Financial forecasting tools
Enhanced Cost visibility


Efficient information processing


Proactive cost management


Improved deadline management


Efficient financial scenario planning



Document Generation


Automated ancillary creation


End-to-end digital process


Full audit trail through version control

Clause banks
Enhanced efficiency and speed


Improved drafting consistency


Streamlined processes


Increased compliance and accountability


Enhanced communication and coordination



Automated file storage facility


Standardised templates


Automated document creation


Regulatory framework

Player Admin Portal
Efficient information retrieval


Effective Contingent Tracking


Consistent document drafting


Elimination of information gaps


Enhanced regualtory compliance



Player asset management


Automated tracking of player contracts


Mobile App for instant access


Financial forecasting tool

Integrated communication platform
Central repository for all key player contract data


Insight into player registrations and key milestones


Immediate access to important information


More accurate budget planning


Enhanced collaboration with other departments










The Asset Management
Platform for Football
Optimise the management, administration, and tracking of player trading, contracts and financial operations.
Deliver Compliance with Federations and Leagues.




CORE PRODUCT


Dashboard
Transform decision-making with our Automated Integrations that intelligently merge contractual and performance data.
Real-time insights with our comprehensive dashboards, offering detailed financial, player, and squad costs at your fingertips.
Real-time insights with our comprehensive dashboards, offering detailed financial, player, and squad costs at your fingertips.
Internal Comms
Facilitate collaboration through a single source of truth on all transactions. A central repository for all stakeholders to securely communicate, providing a digital audit trail.
Streamline the approval and sign off process via push notifications and electronic signatures.
Streamline the approval and sign off process via push notifications and electronic signatures.






Reports
Enhanced visibility on all player costs—fixed, variable & contingent—with our advanced reports feature.
Every night, our Opta feed seamlessly integrates the latest data, ensuring you stay updated on player contract changes & uplifts. This automated process keeps you informed and empowers your decision-making with real-time financial insights.
Every night, our Opta feed seamlessly integrates the latest data, ensuring you stay updated on player contract changes & uplifts. This automated process keeps you informed and empowers your decision-making with real-time financial insights.
- Player Cost
- Squad Cost
- Fixture Cost
- Appearances
- Contingents Met
- Squad Cost
- Fixture Cost
- Appearances
- Contingents Met
Player Admin
Streamline your player management with our integrated solution.
Effortlessly store, manage, and access each player's registration history and key details with just a click. Instant alerts on player achievements and milestones.
- Document Storage
- Library of legacy contracts
- Library of transfer agreements
- Multiple Teams
Effortlessly store, manage, and access each player's registration history and key details with just a click. Instant alerts on player achievements and milestones.
- Document Storage
- Library of legacy contracts
- Library of transfer agreements
- Multiple Teams








Alerting Tool
Enhance operational awareness with bespoke alerts. Designed to keep your entire team in sync, this feature sends customised alerts that ensure squads and departments are always informed and proactive.
Financial Forecasting
Navigate future uncertainties with greater knowledge using our financial forecasting tool. Designed for football clubs to master the complexities of regulations, this tool enables you to meticulously plan through various scenarios, providing critical insights into how each decision could impact your club's finances.


Transfer Tracker


Improve financial control with our Transfer Tracker. This specialised tool provides a centralised platform to efficiently monitor, manage, and optimise contingent fees and financial commitments associated with player transactions, streamlining your financial oversight.
Document Generation
Navigate the complexities of football regulations with greater efficiency. Our Automated Document Generation tool, crafted by industry experts, simplifies compliance by intelligently handling the intricacies and nuances of regulatory documentation.



Mobile App
Experience seamless access and on-the-go functionality with our native app, allowing you to manage player administration tasks, review live financial data, and collaborate with stakeholders efficiently, all from the convenience of your preferred device.





Transforming Football Contract Management
Designed by football executives, sports lawyers and football finance experts to replace manual documents and bring together multiple information sources to provide a single source of players' financials.
OUR DNA

Andy clarke
Director

Phil clarke
Director

Chris Tuson
Operations Director

Jonathan Jackson
Consultant

Andy Gartside
Director of regulation and compliance
Partnered with
Centrefield LLP is a specialist sports practice with a particular focus on football. We advise on contractual and commercial matters, regulatory and governance, disciplinary issues, anti-doping, immigration, employment, sponsorship/partnership arrangements, image rights, defamation, litigation and criminal law.
Centrefield are consistently recognised as the market leader in advising football clubs on player transfers and the team has been setting the standards in the field for over 20 years. The multi-lingual team is made up of specialist lawyers advising clients in the sports industry throughout the UK and internationally and have a network of contacts throughout the world.
Centrefield act for some of the most high-profile clubs and individuals in football and have advised on some of the most significant transfers and matters (both contentious and non-contentious) in recent years.
Centrefield are consistently recognised as the market leader in advising football clubs on player transfers and the team has been setting the standards in the field for over 20 years. The multi-lingual team is made up of specialist lawyers advising clients in the sports industry throughout the UK and internationally and have a network of contacts throughout the world.
Centrefield act for some of the most high-profile clubs and individuals in football and have advised on some of the most significant transfers and matters (both contentious and non-contentious) in recent years.
About Us

Borne out of the lengthy process of selling a previous business (The Sports Office Performance Management system), involving innumerous interactions with a designated ‘data room‘, founders Andy and Phil Clarke spotted an opportunity to look at the process of buying and selling a ‘major asset’ in football, i.e a player.
Current systems proved to be somewhat disparate and offline with no software fit for purpose in professional football. The possibility of modernising and digitising the whole experience for football executives was established. It quickly became apparent by the addition of Jonathan Jackson (ex Wigan Athletic CEO) and Andy Gartside (Centrefield law and ex Bolton Wanderers COO) that an operating system around the player as an ‘Asset’ would be a benefit to professional football clubs.
Andy and Phil’s experience of starting then selling The Sports Office has been critical in formulating a team of Software engineers and Client service personal including bringing in Chris Tuson (ex TSO) as Operations Director and Pete Gregory (Head of IT). Highly experienced in the SaaS world, the clubdna team understands the challenging and rapidly changing professional environment.
Current systems proved to be somewhat disparate and offline with no software fit for purpose in professional football. The possibility of modernising and digitising the whole experience for football executives was established. It quickly became apparent by the addition of Jonathan Jackson (ex Wigan Athletic CEO) and Andy Gartside (Centrefield law and ex Bolton Wanderers COO) that an operating system around the player as an ‘Asset’ would be a benefit to professional football clubs.
Andy and Phil’s experience of starting then selling The Sports Office has been critical in formulating a team of Software engineers and Client service personal including bringing in Chris Tuson (ex TSO) as Operations Director and Pete Gregory (Head of IT). Highly experienced in the SaaS world, the clubdna team understands the challenging and rapidly changing professional environment.